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Although social media and content advertising are the two most popular forms of online marketing, there are several different tactics you can attempt. Paid advertising—or pay-per-click (PPC) ads—are one common form of digital marketing that actually works by inserting your advertisements directly in search effects on important platforms, like Google. This type of marketing is definitely an affordable and effective method to drive visitors and inspire click-throughs in your website or minisite.
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Lastly, social media marketing is a vital tool that allows you to promote your product or service on the sites wherever your target audience spends most of their particular time. For instance , a recent LinkedIn campaign by GoDaddy Quotes encouraged possible clients to sign up for his or her web hosting service through the use of an moving video.